About me

Having graduated in 2005, I've been incredibly fortunate to work in amazing agencies, with talented people, on some fantastic clients. Over the years, my skills, roles, and responsibilities have naturally progressed, having originally specialised in print, I've had to develop into a more digital space and embracing new technologies such as AI is key. Those core, print, design skills are still key, and that eye for layout and typography, attention to detail, and flair for design is present whatever the format might be.

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As a creative at any level, I think it's fundamentally important to be able to pick up the process at any stage, from initial design, right through to preparing files for print or upload, and doing things right at every stage. The team around me is as important as anything, and managing that team, leading them through the highs and lows of life and work, and watching them develop into highly creative individuals brings me huge satisfaction.

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From a design point of view, there's one thing I always try and do, whether that be from a visual or managerial sense, and that's to keep things simple. Simple, clean, uncluttered design, and breaking down the complex jobs or problems into manageable chunks. My wife would agree, I'm a pretty simple being!

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Outside of work, I'm pretty much as geeky as it comes. Tech, gadgets, Pokémon and Xbox take up any spare time from work and a busy family life. We love to travel, making memories and giving the kids opportunities to experience as many different countries and cultures as we can.